Digital Content and PhD Career Advice Blog

So, you'd like to start making video content to support your marketing efforts or grow your professional brand. But, you are worried that it'll quickly take up all of your time and energy. How long does it take to create a 1 minute video? Well, it depends... Producing...

Early on in my business venture, someone said to me "If you don't have a digital strategy, do you even have a business?". It was from that moment that I decided I needed to crack this digital strategy nut once and for all. Follow these simple steps and make your...

Videos are a valued method of engagement with online audiences. As the number of videos online grow we need to pay particular attention to HOW audiences are viewing videos. Then, we need to adjust our content to match how the videos are being viewed. Adding closed...

As I'm nearing my 300 video milestone on LinkedIn (and cross-posting to YouTube) I get asked regularly what equipment I use for recording and editing...Here is the no-frills vlogging kit for beginners that will be the right balance of affordability and quality! IThe...

Your social media feed is starting to become overwhelming, right?! We've seen reports of popular social media sites like Facebook, Twitter and Snapchat report declining user numbers. Perhaps, we've all had enough of the constant barrage of information. Perhaps, we're...